“Happy (almost!) Halloween! I love October — it’s definitely the best month of the fall season. All the leaves are just starting to turn colors, the weather’s perfect for a pumpkin spice latte (judge away, those things are delicious), and every marketing blog puts out their Halloween-related email advice. I figured I’d join in with today’s post on the nine circles of email hell (modeled after Dante’s Inferno), what will get you there, and what will keep you out. Pull out your high school literature knowledge and let’s jump right in!” [. . .] — Skyler Holobach, Pardot, October 23, 2015.
